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    preciesmark.

    blog about marketing and technology

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    About

    Hi, my name is Mark Appel. 52 years old and more than 25 years active in the IT industry. I like to share my experiences about marketing, the cloud, triathlon and gadgets. I live in The Netherlands near Amsterdam and was born in the southern part of the country. I have a great family together with my wife Jeannette with two kids. My son Julius at age of 20 and my daugther Sophie at the age of 22. Exciting times with raising kids and parents who have many ambitions. Finding the balance in between business and private life is a challenging thing. But the time we are living in is also exciting. Electronics and internet changing our lives and habits. Today in business life I am the global marketing director of Exact, the cloud solutions part.

    The 1st half of my career I spend my time as a salesman and sales manager. The second half of my career I slowly made the shift towards marketing. It is interesting to see how our daily lives are effected but also how the business and market is reacting on it. I very much like the essential principles of all what is going on around social media. In order to multiply you first need to share. In order to multiply you first need to share.Technology helps us to act in a better way. Whether it is private life or business. Finding things instead of searching for it. Serendipity becomes reality. Get introduced to new and exciting things, persons or companies of your flavour. Be surprised by your network of connections inviting you to new experiences. Please enjoy reading my blog posts, comment on them and start to engage. I hope we can inspire each other and make some new steps into the future of tomorrow.

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    My Twitter handle is @preciesmark. Where does this ‘precies’ stands for? It stands for ‘precise’, comparable with ‘exact’ in Dutch, the name of the company I work for. Prior to joining Exact I was working for one of their competitors, Twinfield. In that time in Dutch we always replaced the word ‘exact’ with ‘precise’, a kind of gimmick. My previous Twitter handle was @boekhoudonline.
    I started using LinkedIn as of January 7 2005. One of the reasons why I currently have more than 2.200 contacts. LinkedIn was one of the 1st social media networks for business without knowing it’s destination in that time. They adopted new developments quickly like the timelines and ability to follow persons and companies of interest. Also their suggestion and recommendations workpretty nice.

    In many ways you can follow me, the most important timelines are from Twitter, LinkedIn and Facebook as shown at the upper section.

    Other networks that might be of your interest:

    • my training schemes via Garmin Connect, Strava
    • my pictures via Instagram
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    • Public presentations

      • Exact DIGITAL BUSINESS PLATFORM
        Date: Sat Nov 26 6:49
      • The Future of Digital Marketing
        Date: Sun Nov 20 7:25
      • Stay Relevant!
        Date: Sun Nov 20 7:21
    • Recent activity

      • preciesmark op How To Adopt Scrum Agile Within Your Marketing Team
      • ExactOnline op Marketeers Zijn Mislukte Verkopers
      • preciesmark op Paid Blog Promotion: Facebook Outperforms LinkedIn & Twitter
      • GARubsam op Paid Blog Promotion: Facebook Outperforms LinkedIn & Twitter
      • preciesmark op Paid Blog Promotion: Facebook Outperforms LinkedIn & Twitter
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