How To Measure The Impact Of Brand On Leadgen
his week I attended a LinkedIn roundtable about building a brand within their paid advertisement platform. Philips showed their case and Jason Miller, one of LinkedIns’ own content leaders, presented[…]
Featured Today. Posts That Stand Out.
Read More. Blog Posts.
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Digital Transformation: Next CEO Should Be A CMO
Well, that has been quite some time ago writing my last blog. Shows how much time the last 12 months I was internally focussed shaping all new plans, organization and[…]
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B2B Marketing Saas Metrics Revealed!
ow that we concluded 2016 we are able to oversee what we have accomplished as a company and as a marketing team. I always try to find some benchmarking data[…]
How To Adopt Scrum Agile Within Your Marketing Team
n January 1st 2017 I am with Exact for exactly 5 years. During this 5 years we made many transformations with the marketing team growing to what it is today.[…]
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Tip: How To Promote Your Blog
I always had a natural interest for technology. As a teenager I was even developing my own games on a MSX computer in Basic. Later on during my study also[…]
Exact's Journey Towards Disruption?
In it’s more than 30 years existence Exact always has been an ambitious company creating solutions for small and medium-sized companies. About 10 years ago we started with Exact Online,[…]
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Marketing Has Come To An End, Engagement Is What It Is!
It was quite a shock last week when Google confirmed they were removing search ads on the right hand of your desktop search results. Only when Google thinks it is[…]
How To Structure Your Global Marketing Team
In the 4 years that I am working for Exact the size and structure of the marketing team changed quite often. Changing circumstances but also new insights and experiences made[…]
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Today’s Marketing Doesn’t Drive Exponential Growth
Digital transformation, new business models, many companies are trying to re-invent themselves in order to keep up the pace. The market is moving and shaking and off course none of[…]
How to Embrace Exponential Growth
This weekend I watched the documentary about Amy Winehouse. A unique talent that got drowned in her own success. A pity that the world only had such a short period[…]
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Public presentations
Exact DIGITAL BUSINESS PLATFORM
Date: Sat Nov 26 6:49
The Future of Digital Marketing
Date: Sun Nov 20 7:25
Stay Relevant!
Date: Sun Nov 20 7:21
