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    • Hopeless Homepage Hassle

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      • In Marketing

      Hopeless Homepage Hassle

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      • In Marketing

      How To Streamline The Handover Process Of Leads Between Marketing And Sales

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    • 0
      • in Marketing
      • — 17 mrt, 2018

      The New CEO Should Be A CMO

      Well, that has been quite some time ago writing my last blog. Shows how much time the last 12 months I was internally focussed shaping all new plans, organization and[…]

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      • in Marketing
      • — 15 jan, 2017

      Marketing Metrics for Saas B2B Companies

      ow that we concluded 2016 we are able to oversee what we have accomplished as a company and as a marketing team. I always try to find some benchmarking data[…]

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    • 1
      • in Marketing
      • — 21 nov, 2016

      How To Adopt Scrum Agile Within Your Marketing Team

      n January 1st 2017 I am with Exact for exactly 5 years. During this 5 years we made many transformations with the marketing team growing to what it is today.[…]

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      • in Marketing
      • — 19 nov, 2016

      Paid Blog Promotion: Facebook Outperforms LinkedIn & Twitter

      I always had a natural interest for technology. As a teenager I was even developing my own games on a MSX computer in Basic. Later on during my study also[…]

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      • in Marketing
      • — 13 nov, 2016

      How Marketing Contributes To Becoming An Exponential Organization

      In it’s more than 30 years existence Exact always has been an ambitious company creating solutions for small and medium-sized companies. About 10 years ago we started with Exact Online,[…]

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      4
      • in Marketing
      • — 23 feb, 2016

      Has The Marketing Profession Come To An End?

      It was quite a shock last week when Google confirmed they were removing search ads on the right hand of your desktop search results. Only when Google thinks it is[…]

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    • 7
      • in Marketing
      • — 21 dec, 2015

      How To Structure Your Global Marketing Department

      In the 4 years that I am working for Exact the size and structure of the marketing team changed quite often. Changing circumstances but also new insights and experiences made[…]

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      6
      • in Marketing
      • — 15 dec, 2015

      Today’s Marketing Doesn’t Drive Exponential Growth

      Digital transformation, new business models, many companies are trying to re-invent themselves in order to keep up the pace. The market is moving and shaking and off course none of[…]

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    • 6
      • in Marketing
      • — 14 dec, 2015

      Chasing For Exponential Growth

      This weekend I watched the documentary about Amy Winehouse. A unique talent that got drowned in her own success. A pity that the world only had such a short period[…]

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      17
      • in Marketing
      • — 19 jul, 2015

      Reality Check: How ‘Big Data Ready’ Is Your Marketing Department?

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