Critical Success Factor Modern Marketing: Just Do It
ever a dull moment at Exact, also in the last 6 months. Recently private equity firm Apax announced their intentions to acquire Exact to accelerate our growth. Even more exciting[…]
ever a dull moment at Exact, also in the last 6 months. Recently private equity firm Apax announced their intentions to acquire Exact to accelerate our growth. Even more exciting[…]
his week I held and hosted our first International Marketing Cloud Solutions summit. A 2 day session together with the marketing leaders from the US, UK, Germany, Belgium and The[…]
hat has been a while ago since I wrote my last blog post. A couple of months ago and many things happened in the meantime. Lots of things I can[…]
In een eerder geschreven item heb ik het al eens gemeld, ons interne programma dat we zijn gestart vanuit marketing genaamd #weallmarketing waarin we gezamenlijk met medewerkers, klanten en partners[…]
Er wordt veel over geschreven, storytelling, content marketing en inbound marketing. Een partij die wat dat betreft het principe ‘practice what you preach’ perfect toepast is HubSpot. Eén van de[…]
In Nederland lopen honderden so-called marketing guru’s rond die er allerlei theorieën op nahouden hoe een product of dienst succesvol te maken. Wat ik belangrijk vind is in hoeverre de[…]
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