How To Cut Your Customer Buying Journey In Measurable Pieces
or the ones that read my blog on a regular basis know that as from the start at Exact I introduced our own customer buying journey blueprint. It gives us[…]
Het formuleren van de juiste boodschap om aandacht te verkrijgen en te converteren
or the ones that read my blog on a regular basis know that as from the start at Exact I introduced our own customer buying journey blueprint. It gives us[…]
t has been a while ago since I wrote my last blog post. Probably I had other priorities and just a lack of time being able to write things down.[…]
he 1st half of 2014 has been quite amazing and extremely busy. We are rolling out our global marketing strategy Elevate that really pushes the team to its boundaries. But[…]
ou have probably read some posts about the marketing automation project within Exact. One of the main assets which is mandatory to enable ourselves to really make it work is[…]
n the recent months we made some major progression in our marketing automation project. After some hurdles we had to overcome to create a connection between Eloqua (marketing database) and[…]
ast week I presented our experiences with regards to the marketing automation platform we are implementing within Exact. A nice congress in Brussels with about 150 delegates, mainly SMEs. About[…]
In 10 stappen naar buying personas Source: laurettaanselmi.wordpress.com via Harold on Pinterest Template buying personas
Acht weken aan boord bij Exact en nu al een duit aan ervaring rijker. Elke dag ontdek ik weer nieuwe kennis en ervaring die bij collega’s aanwezig is rondom een[…]
Van welk type bent u eigenlijk? Zo met de feestdagen die bol staan van de cadeaus en verrassingen voor het gezin, vrienden, kennissen en collega’s. Hoe gaat u met een[…]
MT publiceerde een artikel vandaag waar ik het wel mee eens ben, dat de marketeer zichzelf opnieuw moet uitvinden. In de wereld van marketing en communicatie is de afgelopen jaren[…]
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